Privacy Policy
Your privacy is very important to us—that’s why our privacy policies already adhered to the high standard of the new European data protection law known as GDPR, and why we’re ensuring we maintain those rights and extend them to all our users, inside and outside the EU.

What Third Party services do you use?
We use a number of third parties to store user data in order to provide/improve our services:
- We use Google Analytics and Firebase to track usage patterns in order to improve user experience and product features.
- We use Sentry to track errors that occur within our products. This also includes certain data that correlates with the error, but does not include sensitive customer information (passwords, tokens etc).
- We send marketing newsletters or updates using Mailchimp. These emails are only sent to customers who signed up specifically to receive the newsletter.
- We send transactional and administrative emails through Mandrill.
- All payments are processed by Apple and Google. We don’t currently store any payment information or customer data from these transactions.
- We temporarily store working documents on Zendesk or Google Drive if we are testing them in order to test bugs or respond to support requests.
Please read below to see how MindFi handles information.
Before you get to the details, here are a few of our fundamental privacy principles:
- Information you upload or post to MindFi may be seen by others depending on your privacy settings.
- We aggregate and de-identify certain information about our users to use for business purposes.
- We give you several ways to control the privacy of your personal information and are continuously working to enhance privacy options available to you.
We Collect, Use, Share and Otherwise Process Information
- as necessary to provide the Services and fulfill our obligations pursuant to the Terms of Service.
- where you have consented to the processing, which you can revoke at any time. For example, you may consent to the processing of health-related information;
- where necessary to comply with a legal obligation, a court order, or to exercise and defend legal claims;
- to protect your vital interests, or those of others, such as in the case of emergencies;
- where you have made the information public;
- where necessary in the public interest; and
- where necessary for the purposes of MindFi’s or a third party’s legitimate interests, such as those of visitors, users or partners.
Our Legitimate Interests
- providing and improving the Services, including any personalized Services. We do so as it is necessary to pursue our legitimate interests of providing and developing innovative and tailored offerings to our users on a sustained basis; and
- keeping the Services safe and secure. We do so as it is necessary to pursue the legitimate interests of MindFi and its users in ensuring the Services are secure, and to protect against fraud, spam and abuse, etc.
Information MindFi Collects
MindFi collects information about you, including information that directly or indirectly identifies you, if you or your other users choose to share it with MindFi. We receive information in a few different ways, including when you track, complete or upload activities using the Services. MindFi also collects information about how you use the Services. There are also several opportunities for you to share information about yourself and your activities with MindFi. For example:
- We collect basic account information such as your name, email address, date of birth, gender, username and password that helps secure and provide you with access to our Services.
- Profile and user information is collected about you when you choose to upload a picture, activity (including date, time, geo-location information) or post, view others’ activities, or otherwise use the Services.
- MindFi may collect or infer health information which may include information such as heart rate or other biometric information, such as sleep, height and weight or other indicators. Before you can upload health information to MindFi or information from which MindFi can infer health information, you must give your explicit consent to the processing of that health information by MindFi. You can withdraw your consent to MindFi processing your health information at any time.
- We gather information from the photos, posts, comments and other content you share on the Services, including when you participate in partner events.
- When you make a payment on MindFi, you may provide payment information such as your payment card or other payment details. We use Payment Card Industry compliant third-party payment services and we do not store your credit card information.
- We may collect and process location information when you sign up for and use the Services. To record your session and to provide you with your usage statistics and inclusion in the Service’s features, it is necessary to collect and record the physical location of your device including, data such as speed and direction. Processing of your location data is essential to the Services which we provide and a necessary part of our performance of the agreement we have with you.
- MindFi allows you to sign up and log in to the Services using accounts you create with third-party products and services, such as Facebook (collectively, “Third-Party Accounts”). If you access the Services with Third-Party Accounts we will collect information that you have agreed to make available such as your name, email address, profile information and preferences with the applicable Third-Party Account. This information is collected by the Third-Party Account provider and is provided to MindFi under their privacy policies. You can generally control the information that we receive from these sources using the privacy settings in your Third-Party Account.
- To help us to provide you with the best possible service, you can choose to provide us with your contact information so we can better respond to your support requests and comments.
- We also obtain additional third party information about users from marketers, partners, researchers, and others. We may combine information that we collect from you with information obtained from other users, third parties and information derived from any other subscription, product, or service we provide. We may also collect information about you from other users such as when they comment about you.
- We collect information from your browser, computer, or mobile device, which provide us with technical information when you access or use the Services. This technical information includes device and network information, cookies, log files and analytics information.
What Third Party services do you use?
Most browsers automatically accept cookies. To manage the collection of information through cookies or other equivalent technology you can use the settings on your browser or mobile device. MindFi is committed to providing you choices to manage your privacy and sharing. However, MindFi does not recognize or respond to browser-initiated Do Not Track signals, as the internet industry has not fully developed Do Not Track standards, implementations and solutions. To learn more about Do Not Track signals, you can visit https://allaboutdnt.com. Not accepting cookies may make certain features of the Services unavailable to you. MindFi may also use your IP address to identify you, to administer the Services and to assist in diagnosing problems with MindFi’s servers.
Log Files
How MindFi Uses Information
We use the information we collect about you, your friends and your activities to customize your experience. We also use the information we collect to process payments, provide support related to the Services, protect members and enforce our Terms of Service, promote safety, and to communicate with you (including to send marketing communications) where you have agreed to receive such messages and notifications.
We also use the information we collect to analyze, develop and improve the Services. To do this, MindFi may use third party analytics providers to gain insights into how our Services are used and to help us improve the Services.
We may also use the information we collect to market and promote the Services, activities on MindFi, and other commercial products or services. This includes customizing your MindFi experience. For example, if we know that you like to meditate, we may tell you about new meditation activities or show you sponsored content related to meditation. If we see that you meditate in a certain area, we may suggest an event in that area. We may also mention that you have used our partners’ products or services as part of your activities.
MindFi may aggregate the information you and others make available in connection with the Services and post it publicly or share it with third parties. To do this, we remove certain account information, such as your name, and combine the resulting information with similar information from other MindFi users. Examples of the type of information we may aggregate in this way include information about usage, demographics, meditation sessions and performance. MindFi will not share information with third parties, except for research-related parties, and will only use this information for the purpose of improving your MindFi usage experience, such as to improve mindfulness, meditation, work, productivity. For information sharing with research-related parties, we will seek your explicit permission and also ensure that the researcher has secured approval from an independent ethics review board and will provide proof of such approval upon request. Please contact us at help@mindfi.co via email or within the app’s “Contact Us” feature if you object to MindFi using your information for these purposes. Because the data we aggregate comes from activities, information, and content you shared on the Services and which is identified with your MindFi user name among other information, someone looking at this information you’ve shared could draw a potential connection.
How Information is Shared
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We may share your information with third parties who provide services to MindFi such as supporting and improving the Services, promoting the Services, processing payments, or fulfilling orders. These service providers will only have access to the information necessary to perform these limited functions on our behalf and are required to protect and secure your information. We may also engage service providers to collect information about your use of the Services over time on our behalf so that we or they may promote MindFi or display information that may be relevant to your interests on the Services or other websites or services.
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Sharing Information and Activities
We may share your information with other MindFi users and the public in accordance with your privacy controls. For example, all or a portion of your name and other profile information is viewable by other MindFi users and the public and additional information you provide may also be viewable. If you link your MindFi account to other social networks and share your activities, they will be viewable on such third-party platforms, including your location information. You should use caution when sharing information via third parties and you should carefully review the privacy practices of such third parties.
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Third Party Business via API or Other Integrations
When you choose to use third party apps, plug-ins, or websites that integrate with the Services, they may receive your information and content, including your personal information, photos, and your activity data (including private activities). Information collected by these third parties is subject to their terms and policies. MindFi is not responsible for the terms or policies of third parties.
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Affiliates and Acquirors of our Business or Assets
We may share your information with affiliates under common control with us, who are required to comply with the terms of this Privacy Policy with regard to your information. If MindFi becomes involved in a business combination, securities offering, bankruptcy, reorganization, dissolution or other similar transaction, we may share or transfer your information in connection with such a transaction.
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We may preserve and share your information with third parties, including law enforcement, public or governmental agencies, or private litigants, within or outside your country of residence, if we determine that such disclosure is reasonably necessary to comply with the law, including to respond to court orders, warrants, subpoenas, or other legal or regulatory process. We may also retain, preserve or disclose your information if we determine that disclosure is reasonably necessary or appropriate to prevent any person from death or serious bodily injury, to address issues of national security or other issues of public importance, to prevent or detect violations of our Terms of Service or fraud or abuse of MindFi or its users, or to protect our operations or our property or other legal rights, including by disclosure to our legal counsel and other consultants and third parties in connection with actual or potential litigation.
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We may share your information with third parties when we forward Digital Millennium Copyright Act(DMCA) notifications, which will be forwarded as submitted to us without any deletions.
How We Protect Information
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Your information collected through the Services is stored and processed on our secure servers with Amazon Web Services (AWS) in Singapore or any other country in which MindFi or its affiliates or service providers maintain facilities. We encrypt sensitive information (e.g. your login credentials, PII) during transmission and storage. The Services use industry standard Secure Sockets Layer (SSL) technology to allow for the encryption of personal information and other sensitive information. In addition, MindFi’s secure servers protect this information using advanced firewall technology. Any payment transactions will be encrypted using SSL technology; all payment data is stored with our payment processor and is never stored on MindFi’s servers.
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Keeping your information safe:
We have put in place appropriate security measures to prevent your personal data from being accidentally lost, used or accessed in an unauthorized way, altered or disclosed. In addition, we limit access to your personal data to those employees, agents, contractors and other third parties who have a business need to know. They will only process your personal data on our instructions and they are subject to a duty of confidentiality. We have put in place procedures to deal with any suspected personal data breach and will notify you, other involved parties, and any applicable regulator(s) of a breach where we are legally required to do so. However, no security system is impenetrable, and we cannot 100% guarantee the security of our systems.
To help ensure that these measures are effective in preventing unauthorized access to your private information, you should be aware of the security features available to you through your browser. You should use a security-enabled browser to submit your credit card information and other personal information at the Services. Please note that if you do not use an SSL-capable browser, you are at risk of having data intercepted.
Managing Your Settings
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Adjust Notification and Email Preferences
MindFi offers various ways to manage the notifications you receive. You may also unsubscribe by following the instructions contained at the bottom of each type of email. Any administrative or service-related emails (to confirm a purchase, or an update to this Privacy Policy or the Terms of Service, etc.) generally do not offer an option to unsubscribe as they are necessary to provide the Services you requested.
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You may correct, amend or update profile or account information that is inaccurate at any time by adjusting that information in your account settings. If you need further assistance, please contact MindFi at help@mindfi.co . MindFi will generally respond to your request within 7-10 business days.
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Deleting Information and Accounts
You can delete your account anytime inside the Services by visiting Settings. Once deleted, your data, including your account, activities and place on leaderboards cannot be reinstated.
Note that content you have shared with others or that others have copied may also remain visible after you have deleted your account or deleted the information from your own profile. -
If you are habitually located in the European Union, you have the right to access, rectify, download or erase your information, as well as the right to restrict and object to certain processing of your information. While some of these rights apply generally, certain rights apply only in certain limited circumstances. We describe these rights below:
- Access and Porting: You can access much of your information by logging into your account. If you want a copy of your data or require additional access, make your request here: https://prighter.com/dsrtool/11181333633.
- Rectify, Restrict, Limit, Delete: You can also rectify, restrict, limit or delete much of your information by logging into your account and by accessing Settings in the mobile applications. If you are unable to do this, please contact us at https://prighter.com/dsrtool/11181333633. MindFi will generally respond to your request within 10-14 business days.
- Object: Where we process your information based on our legitimate interests explained above, or in the public interest, you can object to this processing in certain circumstances. In such cases, we will cease processing your information unless we have compelling legitimate grounds to continue processing or where it is needed for legal reasons.
- Revoke consent: Where you have previously provided your consent, such as to permit us to process health-related data about you, you have the right to withdraw your consent to the processing of your information at any time. In certain cases, we may continue to process your information after you have withdrawn consent if we have a legal basis to do so or if your withdrawal of consent was limited to certain processing activities.
- Complain: Should you wish to raise a concern about our use of your information (and without prejudice to any other rights you may have), you have the right to do so with your local supervisory authority.
Transfers
Retention of Information
Information about you that is no longer necessary and relevant to provide our Services may be de-identified and aggregated with other non-personal data to provide insights that are commercially valuable to MindFi, such as statistics of the use of the Services. For example, we may retain mindful minutes, session data such as time used and duration, to continue to improve the Services. This information will be de-associated with your name and other identifiers.
Health Information
Children
Representation for data subjects in the EU and the UK

Other MindFi Sites
Privacy Policy Information
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